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Bic Ad Campaign
AVCD 352 Typography 2
Project 2: Type Only Ad Campaign
Adobe Photoshop
The objective of this project was to create a poster and two display ads with only material type. I decided to advertise for Bic and physically created my type by carefully burning out the words where I then later brought it into photoshop. I wanted to keep the ads simple and the usage of white makes the pieces feel lightweight and cohesive.
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